Meeting Mars Iberia

An adventure filled with smiles

Client

Mars Iberia

Project

Meeting + Corporate Social Responsability

Attendees

400 trabajadores de Mars + 1600 niños y niñas

The idea

At their annual Mars convention the company wanted to reflect the results of a successful year. Under the heading “Accelerate” we placed an important objective on the table: a convention that would reflect a unified message through a CSR operation that would bring a smile to the faces of hundreds and hundreds of children. A total of 1,600 children in danger of social exclusion were invited to spend an unforgettable day at Port Aventura. A challenging logistical task that we managed to execute with great success! To add a teachable element to the day we included a series of activities so that the kids could learn through play about looking after pets and oral hygiene. And to finish off all the little boys and girls ended up by having the park for themselves to enjoy! Sometimes even though the task looks daunting the results turn out to be even better than we could have ever imagined.

Location

Port Aventura, Salou